Being the CEO of McDonald’s doesn’t mean you can’t have a little fun too! Our team took a more humanized social approach revamping Chris K’s social presence by creating engaging social content, including numerous personable content series.
The results in this new approach were outstanding, resulting in a 240% positive comment increase. This proves that you can be a successful CEO, have fun and bring in the fans too!
Role // Creative Director
Category // Social, Video, Logo Design, Animation
“One on One with Chris K”, a video series we created where Chris would get know employees of all levels by asking them questions around the “one” thing.
For the End of the Year we had a special Guest on this episode of One on One…
“Quick Bites”, a fun bite sized review of everything from new menu items, products from across the globe and of course celeb meals.